Every second, three people across the world receive a life-changing blood transfusion.

Blood donation saves lives. That’s why United Blood Services is uniting with blood donor organizations across 21 countries to highlight an almost 30 percent international drop in first-time blood donors compared to a decade ago.

Throughout the Missing Type campaign, A’s, B’s and O’s—the letters of the main blood groups—will disappear in everyday and iconic locations. The letters will disappear from famous brands and locations in the U.S., Australia, Japan, Ireland, England and many more countries.

Scott Edward, Director of Donor Recruitment, United Blood Services, this area’s non-profit community blood provider, said, “Volunteer blood donors save lives and transform health for millions across the world. Whether it is patients receiving treatment for cancer or blood disorders, after accidents or during surgery, or new moms who lost blood in childbirth, blood is an absolutely essential part of modern healthcare.”

Donors can make a convenient appointment to give blood at UnitedBloodServices.org or by calling 877-827-4376. Blood donation takes about an hour from check-in to refreshments. Donors can save about 20 minutes by completing their Fast Track Health History the day they donate. It’s at UnitedBloodServices.org.

Volunteer blood donors must be at least 16, weigh a minimum of 110 pounds and be in good health. Additional height/weight requirements apply to donors 22 and younger, and donors who are 16 must have signed permission from a parent or guardian. For more information, visit UnitedBloodServices.org

United Blood Services is the Central & Southern California Region non-profit community blood provider and serves patients throughout the area. The United Blood Services network is one of the nation’s oldest and largest non-profit blood service organizations, and is a founding member of America’s Blood Centers and the AABB.